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Ecommerce SEO From People Who Can Change The Code.

Most SEO engagements end at a document somebody else has to implement, on a platform that will not let them. The audit and the fix are one job here, on a stack we maintain, so a finding becomes a deploy in days.

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What The Audit Looks At

In roughly the order things actually break. The first one accounts for more invisible stores than the other five together.

Can It Be Read At All

Whether your product and category pages exist in the HTML a crawler receives, or are assembled by a script afterwards. This is the single most common reason a store with good content ranks for nothing.

Is It Saying Who It Is

Product, breadcrumb and FAQ structured data, emitted server-side and matching what the page actually shows. Markup claiming something the page does not is the one kind that costs more than it earns.

Where The Duplicates Are

Variant URLs, filter and sort parameters, trailing slashes and casing. A catalog quietly serving the same product at nine addresses is competing with itself.

What Got Left Behind

Redirects from the last replatform, dead internal links, orphan pages nothing points at, and the sitemap that has not matched the site since.

How Heavy It Is

Image weight and format, what the browser has to run before anything paints, and which of it is a third-party script somebody added years ago.

What The Page Is For

One page per intent. Two pages chasing the same phrase split the signal and neither wins, which is the most common problem on a site that has been adding content for years.

We Do This To Our Own Site.

Every technical recommendation on this page is something running on the page you are reading. Content is server-rendered rather than assembled by a script. Structured data is emitted on the server as WebPage, BreadcrumbList and FAQPage. The sitemap is generated from the same list the navigation reads, so a page cannot exist in one and not the other.

Images become WebP with a placeholder at upload, and the build writes the responsive sources. Nobody hand-maintains a srcSet, so nobody forgets to.

Which Is Why The Fix Is Fast.

A hosted platform decides in advance what your URLs look like, what markup ships and which scripts load. When an audit says to change one of those, the answer is often that you cannot.

On a storefront built against an API, every one of those is yours. That is the actual reason this service is different, and it is a structural reason rather than a claim about effort.

And How You Know It Worked

Three sources, connected rather than screenshotted into a monthly slide.

Google

Search Console

Queries, impressions and the pages actually being served. It connects as a provider, so the data lives beside your traffic rather than in a tab.

Ahrefs

Rankings And Links

Positions and backlinks, which are questions about the search results rather than about your site, so they are answered where they live.

First-party

Attribution That Credits Organic

Insights records first-touch as well as last-touch, so search gets credit for the visit that started the relationship rather than losing it to the branded query that closed it.

All three connect through the analytics layer, which also holds the funnel, so a ranking can be followed all the way to an order rather than stopping at a visit.

Questions People Ask

What makes this different from an SEO agency?

Most SEO work ends at a document. The agency writes the audit, and then somebody else has to implement it, usually a developer who did not attend the meeting and is working around a platform that will not let them fix half of it. Here the audit and the change are the same engagement, on a stack we maintain, so a recommendation and a deploy are days apart rather than quarters.

Do you guarantee first-page rankings?

No, and be careful with anyone who does. Nobody controls the ranking, only the inputs. What can be committed to is the work: the technical faults found and fixed, the structured data emitted correctly, the redirects mapped, the content written against a real query. Those are checkable, which a promise about position is not.

How long before anything moves?

Technical fixes get crawled in days to weeks. Content and authority take months, and anyone quoting you a date is quoting a feeling. The first month is usually the most visible because that is when the accumulated breakage comes out, and after that it is steady rather than dramatic.

Can you work on a site not built on your platform?

For an audit, yes, and the findings are the findings wherever the site runs. Implementation is where it gets honest: on a stack we do not maintain we can hand you the fixes but not always apply them, and some platforms will simply not let you do the thing the audit asks for. That constraint is worth naming before you pay for a document you cannot act on.

What about Hound?

Hound is our own SEO tooling and it is not generally available yet, so nothing on this page depends on it. When it ships it will change what this service costs to deliver rather than what it delivers. Selling you a service today on the strength of a tool you cannot have would be the wrong way round.

Do you write the content too?

Yes, and the rule is one page per intent, linking up to whichever page owns the commercial term. Content that duplicates a page you already have does not add a second ranking, it splits the one you had.

Start With The Audit.

It is the same first step whether you end up hiring us for the fixes or handing the findings to your own developers.

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